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Blog

Automation Case Study: Health Dimensions Group

In the landscape of senior living, maintaining a personal touch in communications amidst ...
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Revolutionizing Senior Living with Innovation - SHN 2024 "Sales and Marketing" Conference Recap

At the 2024 Senior Housing News (SHN) Sales and Marketing Conference, industry leaders ...
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Harnessing the Power of Data: Key Statistics Behind the Rise of Video Marketing and Automation

The integration of video marketing and automation into marketing strategies signifies ...
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Discover how OneDay revolutionizes multifamily storytelling, enhancing community connection and attracting new residents

In the pulsating heart of a multifamily community, every event is a canvas, painted with ...
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Essential Video Statistics Every Sales Team Should Know

In the digital age, where every click and view can lead to a potential sale, it’s crucial ...
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How engaging video tours can showcase the unique culture of your community

In every thriving residential community, there's a vibrant tapestry of stories, events, ...
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Understanding why it is critical for organizations to incorporate personalized video solutions with a robust social media strategy.

In this era of digital messaging and the vast ecosystem of video solutions, it is crucial ...
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Revolutionizing Logistics Operations and Marketing with the Power of Video

In the dynamic world of logistics, where efficiency and communication are paramount, one ...
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Personalized Videos Hold the Key to a Powerful Marketing ROI

In an era where generic digital marketing reigns supreme, cutting through the clutter can ...
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Unleashing the Power of Video for Sight-Unseen Leasing in Multifamily

Imagine you're Lisa, a recent college graduate ready to embark on a new chapter in a ...
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Elevate Your Sales Navigator Outreach with Personalized Videos

In the world of sales, where every moment counts and making a memorable impact is ...
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OneDay Releases New Digital Library and Automation Features

At OneDay, we take immense pride in our position at the forefront of personalized video ...
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21 Stats That Prove Why Video Marketing Just Works

Welcome to the world of personalized video marketing, where the art of storytelling meets ...
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A Warm Welcome to Donovan Steinberg, Our New VP of Customer Success

Today, we're thrilled to introduce you to Donovan Steinberg, our new VP of Customer ...
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The Power of Video to Overcome Objections and Close More Deals

As a sales professional, you know that having the right tools in your arsenal can make ...
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From Nervous to Natural: 10 Tips to Feel Comfortable on Camera

Being nervous in front of the camera is a natural response, but it doesn't have to hold ...
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How to Utilize Video for Healthcare Marketing and Education

Imagine this scenario: Nancy, a diligent and caring Physician Assistant (PA), has just ...
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How to Write the Perfect Sales Email

Imagine this scenario: you've spent hours crafting the perfect sales pitch, hit send on ...
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Using A Video Platform to Increase Sales Performance

Incorporating video into your chosen CRM software can be a highly effective strategy to ...
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Enhancing the Sports Fan Experience Through Personalized Video

What if there was a way to transport the average fan from the couch or stadium seat to ...
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OneDay Announces Integration with HubSpot

In today's digital age, video communication plays a vital role in engaging customers and ...
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Mastering Personalized Video and Personal Branding in Real Estate

In a world full of the same, stand out with personalized video. Did you know that when a ...
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How To Leverage Video For Customer Communications

Video has become an essential tool for businesses looking to engage with their customers ...
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Unlock the Power of Evergreen Video Content

In a media landscape where content is king, it's more important than ever to create ...
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The Role of Video in Multifamily Centralized Leasing

The multifamily industry is rapidly evolving, and one of the most significant changes is ...
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6 Tips for Creating Effective Dealership Video Content

As a car dealer, you understand the importance of connecting with your customers and ...
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How Video Automation Can Maximize Your Marketing ROI

Video marketing has become an essential component of any successful marketing strategy. ...
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Revolutionizing Recruitment: The Power of Video

Attracting and retaining top talent is critical to building a successful team. However, ...
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From Silos to Synergy: Harnessing the Potential of Video Communication

Interoffice communication is vital to having a functional and thriving workforce. ...
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How Video Can Humanize Your Sales Process

Have you ever felt like the sales process was impersonal? Unfortunately, many potential ...
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How to Use ChatGPT to Streamline your Video Creation Process

As the demand for video messaging content continues to rise, it's becoming increasingly ...
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5 Reasons to Revamp your Employee Training with Internal Communication Videos

Companies are rethinking their training strategy with the current employee landscape ...
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How Successful Are Videos For Sales Growth and How Top Teams Use Them

Video has become a vital tool for sales, providing companies with a dynamic and engaging ...
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11  Video Marketing Stats You Need To Know in 2023

A video marketing tool for your sales and marketing campaigns is essential in 2023. As ...
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How To Leverage Videos To Engage With New Employees

Video has become a powerful tool for corporate communications, providing companies with a ...
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Maximize Your Recruitment Efforts with Video

In today's employment landscape, using video to boost recruitment is necessary to stand ...
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How to Leverage Video for Professional Services

Utilizing personalized videos gives you a leg up over competitors still stuck using ...
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How to Use Video to Enhance Your Marketing Power

Video is our window into the world; it shows, teaches, and allows us to connect. Since ...
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Using Video to Grow Your Real Estate Business

For real estate professionals, the most effective tool available to grow your business is ...
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OneDay's Exceptional 2022: A Year In Review

2022 was a milestone year for OneDay; from consolidating our brands under the OneDay ...
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How to Use Video CTA’s to Drive Conversion

Selling with video is simple when you have a compelling message and a targeted call to ...
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OneDay Announces Integration with ResMan®

DALLAS, (December 8, 2022) – OneDay, a video-based sales enablement platform, and ...
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How to Leverage Video in the Automotive Industry

Using video as a marketing and sales tool will help you to be ahead of the curve in the ...
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How to Use Video Throughout the Employee Lifecycle

Video communication is an easy way to ensure a smooth employee experience for your ...
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Recession Proof Your Business with Video

During uncertain economic times, your business can find a way to not only survive but ...
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How to Use Video to Attract Top Talent

Acquiring the best talent is a critical challenge for hiring managers, especially in the ...
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OneDay's Brand Relaunch Story

The story of OneDay began with the idea of preserving the legacies and stories of ...
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OneDay Announces Integration with Knock® CRM

OneDay, a video-based sales enablement platform that allows users to create high-quality ...
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OneDay Selected  as Best  Tech  Work  Culture  in Dallas Timmy Awards

Dallas, TX (October 18, 2022) -- Tech in Motion is proud to announce OneDay as Dallas’s ...
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OneDay Announces Corporate Rebrand and Single Product Launch

DALLAS, (October 12, 2022) – OneDay, a video-based sales enablement platform today ...
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Avamere Case Study: Video Drives Sales Success

Avamere Communities partnered with OneDay, with the goal of increasing sales and finding ...
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4 Tips to Create Authentic and Engaging Recruitment Videos

The Great Resignation isn't anything new to the senior living industry. In fact, even ...
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Why Video Is Key to Showcasing Your Company Culture

It’s not easy to differentiate your senior living community from the competition. In ...
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3 Tips for Creating Great Resident Testimonial Videos

Two-thirds of people say they are more likely to purchase a product or service after ...
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Personalization Is Key to Video Multifamily Marketing

To state the obvious, competition is fierce in multifamily, and differentiating from ...
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5 Benefits of using Social Media for Business

It's a big digital world out there, and that can be both good and bad. It's good because ...
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How Storytelling Can Positively Impact Company Culture

People love a good story. When it's done right, storytelling can strengthen ...
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4 Powerful Benefits of Creating an Employee Testimonial Video

As the battle for top talent continues in the senior living industry, small advantages ...
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OneDay Announces Integration with Yardi

OneDay, a video-based sales enablement platform today announced they are a fully ...
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Leveraging Video Storytelling for Lead Conversion in Multifamily

Given how competitive the multifamily industry is these days, it's safe to say property ...
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4 Ways to Showcase Your Company Culture to Attract New Hires

If you’ve spent just a few minutes on the recruiting front lines, you already know how ...
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Kicking Off 2022: Trends, Predictions and Tips for Senior Living

Given all of the challenges the senior living industry has faced in the last few years, ...
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Virtual Body Language: How to be More Confident on Camera

In the battle for waning attention spans, the smallest things can make the biggest ...
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Jaybird Case Study: Video Drives Occupancy

The Objective
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4 Ways to Use Video In Your Social Media Marketing Strategy

There are a lot of voices out there, all competing for the same attention spans. Couple ...
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Why Showcasing Your Company Culture on Social Media Matters

There's a lot going on in the senior living industry these days. HR teams, recruiting ...
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5 Ways to Use Video in Your Hiring and Recruiting Process

Organizations across nearly every industry are struggling to attract top talent these ...
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OneDay Announces Integration with WelcomeHome CRM

OneDay, a video-based sales enablement platform that allows senior living customers to ...
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Video 101: How to Use Video to Build Your Brand

Rome wasn’t built in a day, and neither were the world’s strongest brands. Everyone has ...
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3 Tips for Creating Great Employee Testimonial Videos

In today's topsy-turvy, up-is-down labor market, employers need to leverage every ...
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Finding the Balance: Video Quality vs. Video Message

Decisions, decisions. When it comes to your organization’s video content, is it best to ...
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OneDay Signs on as “Official Storyteller” for Dream Flights

Dream Flights, a non-profit organization dedicated to honoring America’s veterans and ...
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5 Reasons Why You Should Use Video in Your Recruitment Process

No one ever said the battle to attract and retain top talent should be a level playing ...
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Get to Know Ryan Gray, OneDay's New Director of Product

Enthusiasm is infectious. It motivates people to take action and learn about something ...
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How to Use Video to Improve Internal Communications in Your Community

Effective internal communications keep your senior living community running like a ...
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5 Tips for Recording a Recruitment Video to Find Top Talent

No matter what industry you’re in, there’s a very good chance you’re fighting an uphill ...
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3 Types of Branded Video Content and Why They Work

As an organization, it's not easy making a name for yourself in such a busy, crowded ...
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4 Best Practices on How to Showcase Your Company Culture

There’s no question about it – your people are your organization’s key to a successful, ...
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4 Ways Video Can Strengthen Your Brand

It's not enough to just stand out from the competition in a crowded, sometimes ...
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Get to Know Dan Dionne, OneDay’s New Vice President of Sales

Sometimes things just feel right. When the stars align, organizations can feel the same ...
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4 Ways to Bring Empathy Into Your Marketing Strategy

Sometimes inspiration and illumination hit you when you’re not expecting them. And it’s ...
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The 9 Best Types of Videos for Social Media

It's not enough to simply have social media accounts or even frequently share content ...
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5 Ways to Build Your Multifamily Branding With Video

There aren’t many industries more dynamic than multifamily. In fact, it often feels like ...
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4 Ways to Successfully Implement New Workplace Technologies

The right technologies can transform many – perhaps most – facets of operations in your ...
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How To Use Video For Better Apartment Marketing

Multifamily marketing strategies come in different shapes and sizes. And while it's ...
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3 Powerful Benefits of Creating a Resident Testimonial Video

People want immersive experiences. They want to walk in someone else's shoes before tying ...
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How to Use OneDay Videos in Your Community’s Communication Strategy

A genuine communication strategy for your senior living community isn't a one-way, single ...
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4 Ways to Use Video Internally to Retain Top Talent

In a historically tight labor market, people are more choosy than ever when weighing ...
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4 Real Estate Video Ideas for Multifamily Marketing Teams

As we continue to move past the pandemic and toward a brighter future, the multifamily ...
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How to Make a Company Culture Video to Promote Your Workplace

No matter how long your community has been around or how large it's grown, one thing ...
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4 Ways to Use Video for Internal Communications

Internal communication is your organization's blood flow. It keeps the different areas of ...
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3 Marketing Strategies to Encourage Engagement in Your Community

The digital age has redefined what a sales and marketing strategy could mean for a senior ...
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How to Motivate Team Members to Adopt New Technology

Anyone that views the senior living industry as stodgy or fearful of technology hasn’t ...
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The Power of Storytelling in Sales and Marketing

Human beings are born storytellers. It's what we do. From tall tales around a campfire to ...
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Why Video Is Important in the Recruiting Process

If there’s one issue that uniformly impacts every senior living community I’ve worked ...
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5 OneDay Videos to Make For Resident Stories and Activities

Your senior living community prides itself on providing a fun, happy, and safe ...
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5 Ways to Build Your Senior Living Brand With Video

With everything the industry has absorbed in the last couple of years, many senior living ...
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8 Perfect Times to Use Videos in the Senior Living Sales Cycle

To state the obvious, a lot has changed in the senior living industry over the last few ...
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How to Use OneDay Videos in Your Marketing Strategy

Senior living marketers now have more options than ever before, and that’s great. The ...
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5 Ways to Use Video in Senior Living

Much has changed in the senior living industry over the past couple of years. And while I ...
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Why Video Is More Powerful Than Text

Rising above the noise is getting tougher to do. With so much competition now, truly ...
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My Summer 2021 Internship at OneDay

This summer, I had the amazing opportunity to work at OneDay as a Marketing Intern. ...
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The Art of Engagement: Strategies That Convert Hesitant Prospects Into Happy Residents

Senior living sales and marketing teams have been forced to think and act differently in ...
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OneDay Raises $19M in Series B Funding Round, Led by Volition Capital

DALLAS, July 29, 2021 -- OneDay, a Texas-based software-as-a-service (SaaS) company that ...
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The Future of Remote Selling Is Video-Focused

So much has changed in recent years. From a business perspective, many pre-pandemic ...
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How Using OneDay for Human Resources Can Drive Occupancy

Improving occupancy for your senior living community isn’t just about engaging prospects ...
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6 OneDay Videos to Make for Sales and Marketing

Your senior living community’s sales and marketing funnel doesn’t sit still. Or at least ...
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OneDay Named “Official Storyteller” for Operation September Freedom

CARSON CITY, NEVADA, July 6, 2021 - Nonprofit Dream Flights is pleased to announce a new ...
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People Remember Content With Visual Components

With so much information crossing your prospects every day, it's essential your content ...
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OneDay Launches Enhanced Storytelling Platform Built for the Senior Living Industry

DALLAS, (June 17, 2021) -- OneDay, a technology company best known for video storytelling ...
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How to Use Video to Market Senior Living Communities Under Construction

A senior living community under construction should do nothing but build excitement and ...
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Re-Imagining Your Buyer’s Journey: 5 Digital Touchpoints You Need in Senior Living

Much has changed in the last couple of years for senior living communities, including on ...
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5 Ways Video Creates Faster Human Connections

The marketplace is dynamic and crowded these days, no matter the industry. Things move ...
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Get to Know Mike Davis, OneDay’s SVP of Multifamily

Experience and expertise are the traits you want leading your organization into new ...
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How Video Can Impact Your SEO Rankings and Reach

The most effective sales and marketing strategies use the right tools of the trade. ...
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Why Social Media Algorithms Love Video Content

At this point in the digital revolution, there’s simply no denying the power of social ...
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OneDay Expands into the Multifamily Real Estate Industry

Convey by OneDay will introduce the company to a multi-billion dollar industry and ...
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OneDay’s Six Tips for Being on Camera

If you happen to be the type of person that doesn’t feel entirely comfortable on-camera, ...
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Best Practices on How to Make the Best OneDay Videos

The most effective tools don’t work magic on their own. You could go out and buy the ...
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How Video Storytelling Impacts Human Behavior

Everyone loves a good story. But did you know there are actual, physical reasons for a ...
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Authenticity Through Video: Building Relationships in Your Sales Process

Prospects and their families can spot canned, boilerplate messaging from a mile away. ...
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How Using OneDay For Resident Stories and Activities Can Drive Occupancy

Wouldn't it be nice if your senior living community could use a single sales and ...
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5 Ways To Use Video in Your Prospecting Efforts

Prospecting propels your business forward. Without it, lead generation suffers, and it ...
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5 Quick Ways to Incorporate Video into Your Senior Living Marketing Strategy

If you're either new to using video in your senior living community's marketing efforts ...
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Why You Should Use Video in Your Senior Living Communities

Sales and marketing teams in the senior living industry need ways to differentiate their ...
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5 Ways Video Can Maintain Momentum in Your Sales Pipeline

It’s difficult to overstate the importance of momentum in your sales and marketing ...
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4 Ways Video Can Speed Up the Sales Process

A fast and efficient sales process is one of the most powerful competitive advantages ...
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How Video Storytelling Can Impact Operations and Increase NOI

Your senior living community’s operations don’t exist in a bubble. Countless different ...
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5 OneDay Videos to Make for Human Resources and Communications

When you think of video content for your senior living community’s marketing efforts, the ...
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4 Video Tactics You Need for Sales & Marketing in 2021

Video is one of the most potent tools your sales and marketing team has at its disposal. ...
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4 Videos to Make After You Get a Deposit

As any senior living marketing and sales team will attest, the fight for improved ...
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Why Resident Stories Are Important for Both Residents & Family Members

Video storytelling isn’t just a powerful marketing tool. It’s also indispensable in ...
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5 Tips & Tricks to Find Time Every Day to Make a Video

There’s a good chance your senior living community’s sales and marketing people have a ...
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4 Mistakes to Avoid when using Video Content in Senior Living

Deciding to use video content as a pillar in your senior living community’s digital ...
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How Using OneDay For Sales & Marketing Can Drive Occupancy

Authenticity is the great differentiator in senior living sales and marketing strategy. ...
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5 Technical Mistakes to Avoid When Creating a Video

Trust is the lynchpin to your entire sales and marketing strategy. Without it, it doesn’t ...
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4 Tips on How the OneDay Platform Guides Your Storytelling

As human beings, storytelling is woven into our DNA. It dares us to look at the world ...
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7 Best Practices for Connecting with Prospects Through Video

Sales and marketing teams aren’t lacking for ways to engage their target audience. ...
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The Ultimate Guide for Increasing Occupancy at Your Senior Living Community

I have some good news and bad news for senior living sales and marketing teams looking ...
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10 Reasons to Use Video in Your Sales & Marketing Strategy in 2021

Ensuring your messaging and content rises above the noise is no small feat in this ...
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Showcasing Your Community with Resident Testimonials

The power of social influence drives consumer behavior in everything from choosing the ...
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Enhance Your Culture and Cultivate Talent Through Video!

No matter how quickly the senior living industry evolves, a community’s people will ...
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Gearing Up for 2021 - New Goals for New Times

If 2020 was anything for the senior living industry, it was challenging. But as we turn ...
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Driving Occupancy Through Automation & Authenticity

Senior living communities are at a crossroads between old ways and new ones. Of course, ...
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Executing Your Automation & Personalization Gameplan

You’ve done your homework and assembled your playbook. The tools are in place, ready to ...
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Automation & Analytics - Making the Perfect Playcalls

Prospects and their families don’t want to feel like they’re communicating with robots. ...
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The Virtual Tour Creation Process

If recent times have taught us anything, it’s that senior communities need to be ...
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OneDay’s New Digs Initiative For Culture and Team Well-Being Is Turning Heads

News spreads fast when you’re doing things the right way. That’s especially true during ...
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Introducing the OneDay Flywheel to Drive Occupancy

The concept of the funnel is about as traditional as it gets in sales and marketing. It’s ...
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Personalizing Prospect Follow-Up

Consumers want a personal touch, no matter the industry. But that notion is especially ...
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The 3 Best Ways to Work Video into Your Senior Living Content Marketing

Video content works better than any other medium for propelling your senior living ...
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7 Metrics to Measure ROI in Video Marketing for Your Senior Living Community

In the marketing world, it all comes down to your return on investment. If your video ...
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Top 5 Tips to Create Successful Habits During Assisted Living Marketing Training

Sales and marketing in senior living require a special touch from your team. While the ...
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Why Video Marketing Matters More Than You Think in Senior Living

The digital landscape is loud. With so many different voices trying to outduel each other ...
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5 Strategies to Increase Occupancy In Assisted Living

I have some encouraging news for the senior living industry. Amongst talk of possible ...
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Increasing Senior Living Occupancy with Video Marketing

At this point in the digital marketing revolution, the popularity of video content is ...
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OneDay's Innovative Approach to Remote Working Fatigue

Business leaders and their people are driving through uncharted territory these days. ...
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Going Digital: Understanding ROI in Your Senior Living Video Marketing

Return on investment (ROI) gives a sense of direction and purpose to video marketing for ...
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How Do You Market a Senior Living Community?

For senior living communities, the future is now. With the convergence of new digital ...
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3 Things You Can Avoid That Hurt Senior Living Occupancy Rates

While these are obviously trying times for the senior living industry, it’s important to ...
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Connecting in Times of Crisis Through Video with OneDay

Creating a solution that can help others during a time of crisis is the ultimate goal for ...
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How to Put an Assisted Living Marketing Training into Action

Everyone has a loud voice these days. You can hear your competition loud and clear, ...
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3 Ways a Strong Culture Increases Occupancy in Senior Living

An organization is only as strong as its culture, no matter the industry. For senior ...
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OneDay Steps Into the Spotlight With New Media Coverage

Anyone familiar with the senior living industry knows that communities remain under an ...
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How to Use Video to Connect with Prospects

Senior living communities aren’t just trying to cut through a sea of negative, slanted ...
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The Best-Kept Secret to Increasing Senior Living Occupancy

A successful senior living community embraces an all-hands-on-deck mentality. Providing ...
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OneDay Helps Guide Senior Living Into a Video-Propelled Future

The senior living industry has been under an intense spotlight for most of 2020 due to ...
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Why Your Senior Living Community Needs Video Marketing

Everything old isn’t new again. Or maybe I should say everything shouldn’t be new again. ...
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10 Reasons to Use Video in Your Sales & Marketing Strategy

Insightful data tells a story. It examines a problem from different angles, presents a ...
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Visionary Video ROI: A Case Study with Allegro Senior Living

The senior living industry can be slow to change, however, there’s an undeniable trend ...
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OneDay Integrates With Sherpa to Drive Connections Through Video in Senior Living Communities

We know that, under certain circumstances, the sum is greater than the equal of its ...
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Ready to see how video can work for you?